LOOKBOOK L.A FASHION WEEK

The LookBook Fashion Show by Affinity Nightlife took place from October 18-20, 2024, at the iconic W Hotel in Hollywood, California, as part of Los Angeles Fashion Week. The three-day event brought together top designers, sponsors, and live performances, showcasing a diverse mix of high fashion, urban streetwear, and cutting-edge design. Held on the hotel’s stunning rooftop, which features a pool and panoramic views of the Hollywood skyline, the show provided a breathtaking backdrop for the fashion-forward looks that graced the runway.

Eighty Five Eighty Six

Kicking off the show on Friday night was Eighty Five Eighty Six, a brand that blends high fashion with urban streetwear. Their designs brought a sleek, modern edge to the runway, combining luxury fabrics with street-inspired silhouettes. The brand's collection set the tone for the event, offering a perfect blend of sophistication and casual cool.

Namaste and Crochet by Dominique Calvillo

Dominique Calvillo, a Los Angeles-based designer, debuted her collection Namaste and Crochet during the event. Known for her handcrafted pieces, Calvillo's line features crochet dresses, skirts, tops, and bodysuits. Each piece is a celebration of mindfulness, creativity, and diversity, embracing body positivity and inclusivity. With intricate details and a focus on sustainable, handmade craftsmanship, Calvillo’s designs stood out for their ethereal beauty and delicate artistry.

Jeeter

In an unexpected and exciting twist, Jeeter, a Southern California-based medical marijuana brand, took the runway with its debut collection at LookBook Fashion Show. Known for its cannabis products, Jeeter extended its brand identity into fashion, introducing relaxed, streetwear-inspired looks for both men and women. The brand’s entry into fashion was a testament to its unique position in the market and its ability to innovate and cross boundaries. The Jeeter collection featured comfortable yet stylish pieces, perfectly reflecting the brand's laid-back vibe and California lifestyle.

The music throughout the weekend was curated by Becky Joon, a multi-talented DJ/Producer and Cellist, known for her exclusive event appearances and eclectic musical style. Joon's selections, which ranged from energetic beats to soulful melodies, kept the atmosphere lively and the crowd engaged, perfectly complementing the runway presentations. Her music seamlessly transitioned from the show into the afterparties, where the energy remained high into the night.

Other Designers at the Event:

• House of Baretti

• Knotwtr

• Oasis

• Vintage and Vine

• Slay Swimwear

• Danny Nguyen Couture

• Jesse J Collection

• House of Moss

• Homespun Angel Wings

• Sacred Imagination

• Fin Swim

These designers showcased a variety of styles, from luxurious couture to bohemian-inspired collections, each bringing their unique flair to the fashion scene. The event was made possible by sponsors including Bandero Premium Tequila, Paymatrix, and Creators Inc., whose support helped bring the fashion show to life and added an extra touch of exclusivity and sophistication to the weekend.

The LookBook Fashion Show at the W Hotel was a true celebration of creativity, diversity, and style. From the cutting-edge designs of Eighty Five Eighty Six to the inclusive and mindful creations of Namaste and Crochet, and the streetwear vibes of Jeeter, the event demonstrated the evolving intersection of fashion, culture, and lifestyle. With music by Becky Joon, a carefully curated roster of designers, and notable sponsors backing the event, this year’s LookBook Fashion Show proved to be another standout moment in Los Angeles Fashion Week.

Photos and story by Adrian Matthew